A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Now You Can Get Price Quotes for Home Services Inside Yelp (BuzzFeed)
Whether you need a tub caulked or a smartphone screen repaired, Yelp is likely one of the first places you look to hire someone to do it, and now customers can request price quotes without ever leaving the reviews site. Yelp has been testing the feature since September, and it’s available to businesses in categories that include home repair, professional services, mechanics, catering, and event planning.

Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? (Blumenthals)
Mike Blumenthal: QR codes never took off in the U.S. It was an offline-to-online play that always required too many apps, took too many steps, was too obtuse, and ended up not solving any problems. But Facebook, with its Messenger ScanCode, is ready to replay the story, and this time I think there’s a compelling context that

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Source: Street Fight