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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Verizon to Proceed With Yahoo Bid, Google Weighs Offer (Bloomberg)
According to various sources, Verizon plans to make a first-round bid for Yahoo’s Web business next week; Google and Time are considering bids; and multiple private equity funds also want to make a run, either alone or by backing a strategic acquirer. Potential suitors AT&T, Comcast, and Microsoft won’t make bids.

The Right Questions to Ask About Location Data Accuracy (eMarketer)
Marketers using location data to build and target audience segments should be wary of inaccuracies that can derail their efforts. Here, an interview with Foursquare President Steven Rosenblatt on the right questions to ask about data accuracy.

Facebook Is Testing Weather Alerts on Mobile (The Next Web)
Facebook is steadily making its case to become the first app you launch when you wake up, especially if it rolls out a new feature that it appears


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Source: Street Fight