A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Microsoft is Building Its Own Bot to Rival Google Assistant and Viv (The Next Web)
Conversational bots, which can understand complex voice commands and complete tasks for you, are quickly becoming the rage. Earlier this month, the inventors of Siri showed off their creation Viv, and Google unleashed Google Assistant. Microsoft has now let slip that it’s also working on a bot to help get things done.

Openings and New Hires at Blueshift, Upserve, OpenTable and Flok (Street Fight)
Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. This week’s edition includes moves and new openings at Foursquare, Thumbtack, and Search Influence.

UberMedia Connects Cross-Channel Ad Impressions to Actual Store Visits (TechCrunch)
Mobile ad company UberMedia is expanding its measurement and attribution business in a big way. UberMedia is taking

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Source: Street Fight