brick in the wall

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Online Operating Costs Are Crushing Brick-and-Mortar Retailers (Retail Dive)
The cost of ecommerce is weighing heavily on brick-and-mortar retailers, who have successfully increased digital sales but thinned their margins in the process, according to a new study. That shift has led operating earnings as a percentage of sales to decline by up to 25 percent.

Instagram Is Testing a Facebook-Like Profile for Businesses: Here’s What It Looks Like (The Next Web)
Earlier this year, Instagram confirmed that it was developing business profiles à la Facebook Brand Pages. These new profiles provide three notable additions: a contact button, linkable location tag, and a category to better classify the nature of the business.

Native Ads Compete with News for Audiences’ Attention – And Get It (Street Fight)
Tom Grubisich: I was fascinated by a finding of the new Tow-Knight Center for Entrepreneurial

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Source: Street Fight