Left to right: Angus Davis, CEO, Swipely; Jason Richelson, co-founder and CSO, ShopKeep; Sharon Rowlands, CEO, ReachLocal; Noah Elkin, managing editor, Street Fight

Last week, top local marketers, solutions providers, technologists, and media executives assembled in a stylish TriBeCa loft for the fifth annual Street Fight Summit to discuss pressing issues and developments in the connected local economy. The audience heard from seasoned investors like Ted Leonsis, established executives such as Dennis Crowley, and a host of emerging companies that are transforming the local marketing landscape.

The program saw terrific keynotes, a number of fantastic panel discussions and fireside chats, and, in between, opportunities for conversation and networking. It’s tough to boil down all the learnings that emerged from the event, but following are five key takeaways:

1) The on-demand economy demands attention.
Read any news publication on a given day and you’re sure to find an article on a company proclaiming itself to be the Uber of something. Consumers increasingly expect to be able to get whatever they want — from food to transportation to

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Source: Street Fight