Floating money

Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech.

Friday, May 20: Metadata Lands $2 Million to Boost B2B Digital Advertising Schemes
Metadata, which develops technology that helps business-facing businesses identify potential customers, has raised $2 million in seed funding. “We want to be the one place where [B2B businesses] can essentially have their demand-generation machine on auto pilot,” CEO Gil Allouche told TechCrunch. Hillsven Capital led the round.

Tuesday, May 24: Ride-Hailing App Gett Grabs $300 Million from Volkswagen
Joining the ride-hailing funding frenzy among auto giants, Volkswagen invested $300 million into Israeli startup Gett last week, Fortune reported. The deal will provide Volkswagen with the technological infrastructure to get into car-sharing, a market into which fellow big-time automakers General Motors and Toyota have also poured money.

Thursday, May 26: Front Racks Up $10 Million to Make

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Source: Street Fight