driven by differenceAs author Dr. David Livermore observes in his book “Driven by Difference: How Great Companies Fuel Innovation Through Diversity,” mention the word “diversity” to a group of leaders and you’ll get those who are afraid, tired or confused (even if they agree with the principles). Diversity, as a focus for business management, is here to stay.

The problem is that most leaders don’t know what to do with it.

What “Driven by Difference” is About

Driven By Difference: How Great Companies Fuel Innovation Through Diversity” introduces a new take on the topic. Livermore’s book suggests that instead of just “embracing diversity”, business owners can use it for a competitive and innovative advantage. The book delves into a specific model, the “5-D process,” which takes into consideration a more comprehensive look at diversity and strategy for action.

The process goes far beyond the typical diversity for diversity’s sake agenda pushed by many presentations on this subject. Livermore also delves


[Read the full story here ]
Source: Small Business Trends