digital trends

Have you noticed how integral digital elements have become in our lives? Whether we love it or hate it, we are living in a digital economy, interacting with digital devices, building and managing digital relationships.

Here are 10 books that will give you insights on digital data trends and guide you through the digital landscape in 2016.

disrupting business book“Disrupting Digital Business: Create an Authentic Experience in the Peer-to-Peer Economy”

by R “Ray” Wang

More than half of the Fortune 500 have been merged, acquired, gone bankrupt and fallen off the list in the last 15 years because they didn’t adapt, transform or keep pace.  In “Disrupting Digital Business: Create an Authentic Experience in the Peer-to-Peer Economy,”  Wang claims it’s all about the right mindset and that includes being true to yourself and your brand mission, leveraging people-to-people networks, keeping brand promises, personalizing the customer experience, focusing on relevant content and developing a culture of digital DNA


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Source: Small Business Trends